Effective Date: September 2025
Pierson Motors (“Pierson Motors,” “we,” “our,” or “us”) is committed to protecting your privacy. This Policy explains what we collect, how we use it, who we share it with, and the choices you have when you use our websites, forms, chat, email, and SMS/text messaging (the “Services”).
1) Information We Collect
You provide:
Name, email address, phone number, and any details you type into forms or chat (e.g., stock number, VIN, vehicle preferences, questions).
Automatically collected:
Device/browser information, IP address, pages viewed, and basic usage data collected via cookies or similar tools.
From service providers:
Chat transcripts and form submissions processed by our vendors (e.g., website host, chat/messaging/CRM providers).
2) How We Use Your Information
To respond to your requests, schedule appointments, and provide vehicle information.
To send you messages related to your inquiry by email, phone, or SMS.
To improve our website and Services and troubleshoot issues.
To comply with law and protect our rights and users.
3) SMS/Text Messaging
By giving us your mobile number and asking us to contact you, you agree that we may text you about your inquiry and related vehicle information.
Opt out: Reply STOP to any text to cancel.
Help: Reply HELP or email service@piersonmotors.ca.
Frequency: Varies by conversation. Message & data rates may apply.
No purchase required: Your consent to receive texts is not a condition of purchase.
Carriers are not liable for delayed or undelivered messages.
4) Cookies & Analytics
We use cookies to keep the site working, remember preferences, and understand what pages are visited. You can control cookies in your browser; if you block them, some features may not work as expected.
5) Sharing of Information
We do not sell or rent your personal information. We share it only with:
Service providers who help us operate the website, chat, email/SMS, lead management, and hosting—only as needed and under confidentiality.
Legal or safety reasons if required by law or to protect our rights, users, or property.
Business transfers (e.g., sale or merger) where your information may transfer with the business.
Note: Some providers may store/process data outside of Canada (e.g., U.S.). Laws in those places may allow access by government authorities.
6) Data Security
We use reasonable safeguards (technical and organizational) to protect your information. No method is 100% secure; please use caution when sharing information online.
7) Your Choices & Rights
Update or delete: Email service@piersonmotors.ca to access, correct, or request deletion of your information (subject to legal retention requirements).
Email marketing: Use the unsubscribe link in our emails or contact us.
SMS: Reply STOP to opt out at any time.
8) Data Retention
We keep personal information only as long as needed to respond to you, provide Services, meet legal obligations, and resolve disputes. Chat and form records are typically kept for support and record-keeping, then deleted or anonymized.
9) Children’s Privacy
Our Services are not directed to children under 13, and we do not knowingly collect their information.
10) External Links
Our website may link to other sites. We are not responsible for their privacy practices—please review their policies.
11) Changes to This Policy
We may update this Policy from time to time. The Effective Date above shows the latest version.
12) Contact Us
Pierson Motors
2065 Concession 12, Ripley, ON
Email: service@piersonmotors.ca